I don’t remember if I discovered this on my own or was told by one of my many mentors over the years. The advice, "always order a bottomless cup of…
Guest AuthorMay 12, 2006
Ted Leonsis recently spoke at a local technology conference. His keynote address was titled, "Breakfast of Champions." He told his story through a sports metaphor. He used some of the…
Ira KoretskyNovember 9, 2005
While at a networking event, I was handed a card with a super hero on it. I looked at it for a long time before looking back at the person.…
Guest AuthorNovember 8, 2005
How do you ensure that you stand out from the competition? Simplify your words, concepts, phrases, diagrams, everything! Americans especially, have such short attention spans--verrryyy short. We are bombarded with…
Ira KoretskyOctober 5, 2005
I had a lot of fun last night with my competitive intelligence and business intelligence buddies from the Society of Competitive Intelligence Professionals (event announcement). You can read my article,…
Ira KoretskyMay 20, 2005
Come join me and my fellow Competitive Intelligence (CI) friends for an educational and fun program on the elevator pitch, your answer to "What do you do?" It doesn't matter…
Ira KoretskyApril 20, 2005
I was at a friend's house last night and saw a television ad from Pier 1 Imports. It really, really resonated with me. The message is crystal clear, engaging, powerful,…
Ira KoretskyDecember 8, 2004
I first joined the world of Competitive Intelligence when working for Digex (now part of Verizon) in 2000. Digex was a premier provider of managed hosting services. It was one…
Ira KoretskyNovember 11, 2004