The adage, “You never get a second chance to make a first impression,” is true every moment. It is especially relevant when you are sending out email. While surprising in…
Ira KoretskyAugust 22, 2018
Anxious is a word all too often misused. You’ll hear people saying, “I’m anxious to meet Julie.” Or “I’m really anxious about xyz.” For business communication, avoid using the word…
Ira KoretskyJuly 16, 2018
"Tom, Would You Like to Help this Gentleman?" with gentleman referring to me. Can you believe, "Not Really," was his response. The story below... PART 1: BRAND NEW CAR My…
Ira KoretskyJuly 11, 2018
Just the other day I went to Bagels n' Grinds for a breakfast meeting to catch up with one of my clients. After ordering my bagel and egg sandwich, the…
Ira KoretskyJuly 2, 2018
When I was an undergraduate marketing student at Fairfield University, my English professor would remind us of this simple admonition: "Can't spell, can't sell." I didn't appreciate the power of…
Duane BaileyJune 25, 2018
“EnTERPreneurs in the City” is a premier event series hosted by the University of Maryland Alumni Association that showcases, connects, and engages entrepreneurial Terps throughout the country. Join us for…
Ira KoretskyJune 13, 2018
How well do you inspire others? Do the people on your team consistently exceed your expectations? Or do you wish there was a way you could simply get them to…
Duane BaileyJune 4, 2018
Are you a Terp? Live in the Wash, DC area? Interesting in networking with fellow Terps and building your storytelling and public speaking skills? I am excited to be partnering…
Ira KoretskyJune 1, 2018
I was recently asked to assist with the launch of a new marketing initiative. It was a premium offer targeted to a small segment of customers. The offer would be…
Duane BaileyMay 21, 2018
