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Ira Koretsky
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Duane Bailey
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Have you ever seen a stage without a podium? Likely not. And like all moths drawn to the light, most speakers are drawn to the podium. Instead, you should avoid them. Podiums: - Create a physical and psychological barrier between you and your audience- Force you to remain in one spot - behind the podium- Block most of your body and therefore block your body language- Are hand-arm magnets, with most speakers leaning and holding onto the sides of the podium- Minimize your ability to move around, minimizing your ability to connect with your audience In advance of your next…
Polish-born British novelist, Joseph Conrad said, “He who wants to persuade should put his trust not in the right argument, in the right word.” Words are power. They stir emotions. They cause people to make choices. That’s exactly what you want to do—get your target audiences to act. Magazines and newspapers write between the 8th and 10th grade levels. Why so simple? To ensure EVERYONE understands the message and content, as quickly as possible. Reducing jargon and sentence/word complexity are key to enhancing engagement with your stakeholders. Here are some suggestions to increase your messaging impact:- Reduce jargon and acronyms-…
In honor of Dr. King and celebration of his holiday, here is one of our favorite quotes. "In the end, we will remember not the words of our enemies, but the silence of our friends."
Thom came to us as a successful 30-something ready for his next sales managerial role. After the meeting, he was pumped. He had all these great ideas to transform his ho-hum cover letter, resume, LinkedIn, etc. into exciting, tell me more experiences, stories, and bullets. In fact, he was so excited and enthusiastic he wanted to send out the next version of his resume the very next day. We were scheduled to meet next week to review his updated materials after he spends time revising and obtaining feedback from his network and mentors. After suggesting he send his resume to…
Want a good way of creating drama and adding suspense in your stories? Set near-impossible goals. As an example, imagine you are watching an Indiana Jones movie. The rock wall falls away and Indiana has just seconds to jump. Everyone in the theatre is watching with rapt attention. Indy’s goal? To escape? And if you were in the audience, it would seem impossible and all hope would be lost? Right? You too can heighten the emotional aspect of your story by adding organization limit goals or personal limit goals. Here are two quick examples of points to tell in a…
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