Article Summary: Body language can speak volumes when telling your business story. How you stand, hold your head, place your arms and direct your gaze are all part of the…
Last week, I posted a blog, "I am Honored to be a Washington Business Journal Guest Columnist for 2008." A week later, my first article about the power of story,…
I am honored to be a columnist for the 2008 Business Smarts series for the Washington Business Journal. The announcement came in the January 11 issue in an article titled,…
Article Summary: Facts don't sell. Stats don't persuade. People and their stories do. Tell your competitive intelligence data story every time through the eyes of your audience. Put your message,…
I came across an interesting article from Business 2.0 Magazine (update: magazine no longer exists) today. IBM is following a story-driven approach in its new advertising -- use a metaphor.…
Last night, I gave my "What Do You Do? 3 Steps To A Perfect Elevator Pitch" workshop to the Harvard Business School (HBS) Alumni Club of Washington, DC. At dinner,…
Have you ever held an object that instantly transported you back to a cherished memory or a profound experience? It could be a pen gifted by a mentor, a painting…
I first joined the world of Competitive Intelligence when working for Digex (now part of Verizon) in 2000. Digex was a premier provider of managed hosting services. It was one…