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Tuesday, December 03, 2013

Why Family Relationships Make for a Great Place to Work

Written by  Duane Bailey

I just returned from my Thanksgiving holiday with family. It was an enjoyable weekend filled with warmth, lively and engaging conversation and a chance for us to reconnect.

To help pass the travel time, I brought along the December issue of  'Washingtonian' magazine. Among the articles that caught my attention was the one entitled, "50 Great Places to Work." What struck me about the article was the role "warmth" of the office plays in creating and sustaining job satisfaction (i.e., "Does it feel like a place you want to go to? Do you get along with the people you work with?").

As I read the article, it wasn't hard to see the value of family relationships in the workplace. When employees feel like they are part of a family, they feel trusted, valued and appreciated. There is a palpable sense of warmth in the office. People like coming to work and engaging one another.  Employees are invested in the success of the company and are passionate about promoting the brand to friends, family and customers. For them, work is more than just a place to earn a paycheck; it is a great place to be.

How warm are the relationships among the people who work at your company? Do the people you work with treat each other in a way that makes them feel like family? Is your company among the 50 great places to work and, if so, why?

Duane Bailey

Duane Bailey

Duane Bailey is a regular contributor to The Chief Storyteller® online conversation. He has helped organizations of all sizes drive growth in revenues and market share through the development and delivery of key business messages that resonate with target audiences. He holds an MBA in International Business and a BS in Marketing. He brings 28 years of experience in marketing communications and high technology sales.

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