Recently, I received a comment on my American Marketing Association (AMA) article, "LinkedIn for Job Hunters - Tips to Create a Must-Read Profile." In the article, I suggested three ways…
We have various guides and templates in the office. Guides for writing blogs, articles, and tip guides. We have a brand guide for color, font, format, and logo use. What…
Article Summary: LinkedIn for Job Hunters outlines three very important suggestions for creating a must-read profile. LinkedIn® is an integral part of your job search. LinkedIn® complements and extends your…
Article Summary: When you scan a resume, where do you typically start reading? Generally, it is the “Summary” section. It is the executive summary of your entire employment history boiled…
Article Summary: In June, I had the privilege of addressing participants at the Association of Chief Executives of Voluntary Organisations (ACEVO) conference (see Charities Must Also Have Great Messages). This…
In March of 2009, I met Seb Elsworth of the Association of Chief Executives of Voluntary Organisations (ACEVO). It was about 4 pm at a reception at the Great Ideas…
Article Summary: The ultimate goal of networking is to meet or be introduced to “Key Decision Makers” (KDMs). They are your influencers, opinion leaders, check-writers, and contract signers at your…
When Linda Yaffe from Working Matters invited me to Philadelphia, I said "Yes," on one condition. We have to find time to eat a cheesesteak (big smile). While she is…
Article Summary: Generally, a networking event is one big blind date. You never know who you will meet next. Networking is all about the deliberate development of professional relationships. Just…
Article Summary: Your answer to "What Do You Do?" commonly referred to as your elevator pitch, is one of the most important tools in your communication toolbox. Why? Because if…