Pier 1 Imports – Your Home Is A Story – Great Branding, Great Metaphor
![pier 1 imports, your home is a story, metaphor, powerful branding and messaging](https://www.thechiefstoryteller.com/wp-content/uploads/2005/09/Chief-Storyteller-Blog-2004-1208-branding-metaphor-pier1-1024x427.jpg)
I was at a friend's house last night and saw a television ad from Pier 1 Imports. It really, really resonated with me. The message is crystal clear, engaging, powerful,…
Ira KoretskyDecember 8, 2004