The Expected Experience Blog | The Chief Storyteller

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Klout – Does Your Brand Have It?

In today’s consumer driven economy, content is king. Whether you direct an international association, manage a government program, run a small business, serve as the CEO of a Fortune 500…

Duane BaileyOctober 18, 2011

American University Washington College of Law for the ABA career workshop, flickr NCInDC

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18 Tips for Job Hunters, New and Experienced

Last week, I had the pleasure of working with the American Bar Association (ABA) again here in the Washington, DC area. The ABA was sponsoring a career program at the…

Ira KoretskySeptember 28, 2011

two executives, man and woman, interviewing woman, handshake between both women, everyone smiling for interview

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Tell Me About Yourself – How to Wow During Your Interview

Article Summary: Imagine you have spent the day interviewing. You met senior leaders from every department. Your last interview is with Donald, the CEO. He graciously welcomes you into his…

Ira KoretskySeptember 24, 2011

social media influences your stakeholders-prospects, customers, members, subscribers, everyone - tons of social media icons in row by row, column by column

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Engage Your Customers Through Social Media

True or false? Social media conversations influence purchases. True. A May 2010 chart from Internet market researcher eMarketer identified the sources that most influence purchases by social media users. Here…

Dave MichaelsAugust 18, 2011

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3 Reasons Why Your Tweet Must be 100 Characters or Less

Over the past month, we have received quite a few questions around Tweeting effectively. I thought I'd turn one of our suggestions into a Tip of the Week. Did you…

Dave MichaelsJune 27, 2011

conference room for US Army, mixed attendance of military and civilian, general officer presenting to group

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From Front Line to Bottom Line – A Soldier’s View of the Business Battlefield

What do CEOs and a Generals have in common? That's a question I always seem to ask myself because I have one foot in both worlds. I served in the…

Guest AuthorJune 14, 2011

two executives having a meeting around a table, female executive is gesturing and talking to male executive

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The Personal Storyteller – 3 Tips to Improve Your Communication Skills

Article Summary: Everyone is a storyteller. You are a storyteller. You tell personal and professional stories every day. Whether you direct an international association, manage a government program, run a…

Ira KoretskyMay 7, 2011

What really decides consumers to buy or not to buy is the content of your advertising, not its form.

David Ogilvy | advertising tycoon, founder of Ogilvy & Mather, known as father of advertising | 1911 - 1999

two women sitting a table with one interviewing the other, mid thirties in age - perform communication audit

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Communication Audit – 10 Critical Elements for Career Success

Article Summary: In the corporate world, a unified message is critical to your career success. Imagine you meet Jana, a hiring executive, at an event. Based on your brief encounter,…

Ira KoretskyApril 9, 2011

executive at networking event, wearing suit and tie, with the Brendan hand written on the name tag

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Networking is Fun and Here’s Why – Guest, Brendan Cruickshank

This is a guest post from Brendan Cruickshank, whom I met through LinkedIn. I enjoyed some of his other posts. And now here's one on networking... It's a small world.…

Guest AuthorMarch 23, 2011

THE Expected Experience

Klout – Does Your Brand Have It?

Tell Me About Yourself – How to Wow During Your Interview

From Front Line to Bottom Line – A Soldier’s View of the Business Battlefield

What really decides consumers to buy or not to buy is the content of your advertising, not its form.

Communication Audit – 10 Critical Elements for Career Success

Networking is Fun and Here’s Why – Guest, Brendan Cruickshank

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THE Expected Experience

What really decides consumers to buy or not to buy is the content of your advertising, not its form.

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