Article Summary: In June, I had the privilege of addressing participants at the Association of Chief Executives of Voluntary Organisations (ACEVO) conference (see Charities Must Also Have Great Messages). This…
Article Summary: By the time you get to an interview, generally, your background is less important than personality. Interviewers are sizing you up for culture fit, personality, trustworthiness, and so…
Article Summary: Your clients always tell you what’s important to them. Sometimes they tell you specifically with words and body language. Sometimes they tell you by changes in patterns, human…
Article Summary: Susan arrives at the office early. She opens her email and finds 36 new email messages. She looks at her watch and realizes she has just five minutes…
Article Summary: With the constant daily bombardment of advertising messages, your words have to grab your reader’s attention and get him or her to act. With email, words are everything.…
Article Summary: Our work centers have expanded beyond the confines of a single building, state, or country. We are sharing our work with others in different time zones, languages, cultures,…
Article Summary: Blogging and articles are the foundation of the news and opinion we read today. Your blog is your voice. Blogging is your voice interacting with your target audiences,…
Article Summary: Do you remember the day your best friend was a stranger? Most people cannot. Why? Because that day was like any other day. Of course, no one is…
Article Summary: You only have one chance to make a great first impression that prompts your prospect to say, “Tell me more.” You have to justify immediately why the other…
Article Summary: “Remember that the person you’re about to meet can become as important to you as someone you’ve known for years.” H. Jackson Brown, Jr., author of Life’s Little…