Thought Leadership Archives - Page 8 of 10

logos of sales training drivers and association for training and development atd

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Make Training Fun while Selling the Value to Internal Stakeholders

I have known Brian Lambert for years as he has been an association partner and client. He now runs the Sales Training Drivers program at the Association for Training & Development…

Ira KoretskyMarch 3, 2010

stern, gruff, older executive, boss-looking, man in a chair advertisement from mcgraw hill, from 1958, moral use research

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Before You Make that Call – Use Research to Stand Out from Your Competition

Article Summary: You only have one chance to make a great first impression that prompts your prospect to say, “Tell me more.” You have to justify immediately why the other…

Ira KoretskyJanuary 23, 2010

ira koretsky performing improvisational comedy with ComedSportz San Jose in a fast-paced, status game - treat everyone like a key decision maker

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Treat Everyone Like a Key Decision Maker – How Improvisational Humor Training Helps You Sell

Article Summary: The best sales professionals distinguish themselves by their ability to build rapport with everyone they work with regardless of their initial perceived value. As such, treat everyone like…

Ira KoretskyOctober 17, 2009

front entrance of Jim's Steaks in Philadelphia on South Street

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Cheesesteak After Workshop. What More Can I Ask For?

When Linda Yaffe from Working Matters invited me to Philadelphia, I said "Yes," on one condition. We have to find time to eat a cheesesteak (big smile). While she is…

Ira KoretskySeptember 17, 2009

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It’s Who Knows You – 3 Little Known Ways to Turn LinkedIn into a More Valuable Tool

Article Summary: If you are looking to improve your success (e.g., grow your membership, become THE thought leader, or increase brand awareness), the question is not, “are you using LinkedIn?”…

Ira KoretskySeptember 5, 2009

black and white flowers with a large blossom drawn such that the blossom is not apparently a red heart - live in fascination

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Live in Fascination – Guest, Debra Witt

Not too long ago, during a workshop I attended, the instructor asked the attendees to walk around the room. So I got up and walked around the room. After a…

Guest AuthorMay 14, 2009

networking event with tasty breakfast spread with orange juice and fruit, need elevator pitch, your core story

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Elevator Pitch, Not Just for Breakfast Anymore

We subscribe to a newsletter that receives queries from reporters and journalists looking for ideas, experts, and sources to interview for future articles. Today's newsletter listed the following item. Notice…

Ira KoretskyJanuary 7, 2009

group of executives, men, and women, standing and sitting, looking confident, sharing words and stories as great leaders

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Great Leaders Know How to Put their Words to Work

Article Summary: Words are power. Playwright Edward Bulwer-Lytton said it best: "The pen is mightier than the sword." With so much of today’s business communication going digital — e-mail, text…

Ira KoretskyDecember 13, 2008

story example of strategic planning at royal dutch shell - picture of shell gas station

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Storytelling and Strategic Planning, Guest Jamie Notter

Let me start by saying that I hate strategic planning, and so do many of the people who do it every one to three years. The number one complaint about…

Guest AuthorNovember 5, 2008

dark bluish gray background with big, bold text authentic voice

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Keeping it Real – Learn to Heed Your Authentic Voice

Article Summary: Your authentic voice is not just your internal and external speaking voice. It comes across in all areas of communication, from e-mails to phone messages to body language.…

Ira KoretskySeptember 20, 2008

Thought Leadership

Make Training Fun while Selling the Value to Internal Stakeholders

Treat Everyone Like a Key Decision Maker – How Improvisational Humor Training Helps You Sell

Live in Fascination – Guest, Debra Witt

Elevator Pitch, Not Just for Breakfast Anymore

Great Leaders Know How to Put their Words to Work

Storytelling and Strategic Planning, Guest Jamie Notter

Keeping it Real – Learn to Heed Your Authentic Voice

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