Skip to main content


Be the Communicator You Want to Be

The Academy of Better Communicators ™ (ABC) Club is an online monthly training + coaching club for organizations.

It (dramatically) improves your communication skills. Led by renowned communication expert and master storyteller Ira Koretsky, The ABC Club™ offers fast-paced, fun training lessons complemented with personalized and confidential coaching.

Combining training with coaching, The Academy of Better Communicators Club ™ creates a powerful synergy that maximizes the effectiveness of long-term talent development. Together, training + coaching help you achieve organizational and professional goals faster.

Coaching takes training a step further. Coaching facilitates the application of new skills and new tools in real-life scenarios. Also, coaching helps you bridge the gap between theory and practice by providing personalized guidance and support, allowing you to effectively implement the training concepts at work, in real-time.

Unlock the Power of Communication. In today’s fast-paced business landscape, effective communication is paramount to your future success. After all, that’s why you are here. The ABC Club™ equips you with the skills and tools to confidently engage, persuade, and inspire internal and external audiences.


Enjoy a safe learning laboratory, where members are supportive and encouraging. EVERYONE participates in discussions and exercises. And EVERYONE improves.


What do you want to be better at? Ira calls this your Better Tomorrow Message ™. What would a better tomorrow look like for you? Some client examples include:

  • More effective leader
  • More persuasive data storyteller
  • Confident board room communicator
  • More compelling presentations
  • More confident public speaker
  • Natural executive presence
  • Sought after thought leader
  • Happier, more inspired, and more engaged teams
  • Better meetings with better outcomes
  • Increased leadership effectiveness
  • Stronger culture
  • All-Hands Meetings/Town Halls your teams eagerly await
  • Better top-line performance


Ira Koretsky founded The Chief Storyteller ® in 2001, and turned it into one of the most recognized communication and storytelling firms worldwide. For more than 20 years, he has trained more than 40,100 professionals in nearly a dozen countries, and coached hundreds of professionals internationally.

He ensures you Deliver THE Expected Experience . His specialties are simplifying the complex and communicating effectively when the stakes are high. Storytelling is his secret sauce.


  • Offers unbiased insights and outside perspectives
  • Provides advice AND hands-on support
  • Is an active practitioner, delivering more than 560 training programs worldwide
  • “Gets you.” He is a techie at heart, having started the computer club in high school, won a high school science fair, was a CIO, and worked for three high-tech companies in managed web hosting
  • Tailors the training and coaching to your goals


Ira draws from more than 50 learning modules to align the content to your organization’s and member’s goals. Members complete a survey before starting, sharing their challenges, goals, and current skills. He conducts a 30-minute pre-interview with each member before The Academy of Better Communicators Club ™ starts. And he has a separate check-in with you every four months.

Every topic, lesson, example, and exercise is practical and immediately applicable to your workplace.


To truly be successful in achieving your goals, you need a coach who offers more than advice. You need a coach that offers resources and hands-on support. And you need a coach that offers learning with application.

When giving advice, Ira makes suggestions for members to consider and to implement in the communications you are working on. Examples include presentations, emails, meeting agendas, budget reports, internal communications, data storytelling, and All-hands meeting.

When providing hands-on help, Ira helps conceptualize, develop, and revise member’s communications. Examples include presentations and visuals; story narratives and messages; emails and subject lines; speeches; briefings; and board room presentations. Ira practices and role-plays with members to build and maintain (new) skills and abilities.


The Academy of Better Communicator Club™ resources are provided to members, specific to each learning module. Examples include:


  • The Great Stories Framework ™ for Leaders
  • The Great Stories Framework ™
  • The Great Stories Framework ™ for Data
  • The Great Stories Framework ™ for Development
  • The Great Stories Framework ™ for Sales
  • The Great Stories Framework ™ for Customer Success
  • The Great Stories Framework ™ for Founder’s
  • The Great Presentations Framework ™
  • The Great Elevator Pitch Framework ™
  • The Great Email Framework ™
  • The System of Credibility ™ for Thought Leadership


  • PDF of the training presentation


  • Grab their Attention: 150 Suggestions for Opening and Closing Your Presentation
  • Inspire Action with Action Verbs
  • Write for Readability: Reach People by Keeping Your Messages Simple


  • Great Leaders are Great Storytellers
  • Epizeuxis – Increase Impact with this Word Repetition
  • Add Suspense to Your Story with “Near-Impossible Goals”
  • “Pause” with Purpose in Speaking, Training, and Storytelling


  • 1 – 2 – 5 – 10
  • Improve the Chart
  • 100 Words or Less
  • Data Storytelling
  • Develop your meeting opening
  • Pitch On-the-Spot
  • Hallway Talk with the CEO
  • Story-O-Matic 5000


  • The 8 Must-Have Stories
  • The Great Presentation Feedback Form ™
  • 250 Ideas for Identifying Powerful Experiences to Turn into Powerful Stories


  • Improve (dramatically) your effectiveness across a number of communication areas such as storytelling, data storytelling, public and speaking
  • Experience sustainable behavior change with personalized attention and tailored coaching
  • Improve (dramatically) your confidence in any setting
  • Apply the new knowledge and skills learned in the same day
  • Accelerate personal and professional success

Top 10 Executive Communication Coaching Company

We are honored and proud of the award from Manage HR Magazine as one of the “Top 10 Emerging Executive Coaching Companies for 2022.” Manage HR Magazine is one of the premier human resources, training, and talent development magazines internationally.

As part of the award, CEO Ira Koretsky was interviewed by the editors. He talks about how he started The Chief Storyteller®, some of today’s communication challenges, our coaching methodology, and more.

Learn More & Read Ira's Interview

Monthly Training Agenda

The Academy of Better Communicators Club™ monthly training is 60 minutes and consists of four parts.

09:00 am 1) Today’s Training Topic
Ira introduces the lesson topic to the members. Then, he presents the lesson materials in a fun and educational way via Zoom.
Example lesson modules include:

  • Better Tomorrow Message
  • The Great Stories Framework ™ for Leaders
  • Speak with Confidence
  • Data Visualization
  • Always Be Ready with 1 – 2 – 5 – 10
09:20 am 2) Exercise & Practice

  • Individual. Participants work on practical and immediately applicable exercise(s)
  • Group. Everyone then practices in breakout rooms
09:40 am 3) Volunteers

  • Volunteers demonstrate the exercise and learning
  • Feedback is provided by Ira and from fellow Club members
09:50 am 4) Next Steps & Individual Implementation Plan

  • Ira. Discusses next steps, including take-home assignments. He shares resources and Smart Exercises for members to practice (see page 6)
  • Individual. Participants develop a quick Implementation Plan to implement the concepts and actions into their workplace

One to two weeks later, each member meets with Ira for one-on-one confidential coaching.

For more information on The Academy of Better Communicators Club™, coaching packages, and to meet Ira Koretsky, please contact us.


Presentation Worth $94 Million

Presentation Worth $94 Million

More Confidence. More Viewers.

More Confidence. More Viewers.

“You Saved the Day!”

“You Saved the Day!”

Successfully Sold ~$70M Family-Owned Business

Successfully Sold ~$70M Family-Owned Business

Best Presentation in My “American Life”

Best Presentation in My “American Life”

“The presentation went very, very … very well”

“The presentation went very, very … very well”

It was more than a keynote, it was a kickoff. Ira excited our group with new ways of looking at our industry. I loved that he engaged our members quickly and fully. It's rare for us to have the entire audience participating. Ira had us out of our seats with relevant and fun exercises. Our members were talking about Ira's keynote conference presentation throughout the event and have continued to do so. It was a great start to our conference.

Brent McClendonExecutive Vice President, International Wood Products Association (IWPA)

I love our investor presentation deck. And I love how much easier public speaking is for me now. Thank you for all of your coaching. It really, really, really paid off. I have won numerous pitch competitions. I've been featured in magazines. And most importantly, we raised over $1M in our first round. THANK YOU!

Sue CarrCEO, CarrTech

Simplify and tell better stories… Those were my big takeaways. You helped me develop and deliver an "unforgettable conference presentation" at the most important industry conference. Your help was instrumental in my success. More participants than ever before came up to me afterward to talk, to learn more, and to request follow up meetings.

Yair Rajwan, MS, DScCEO, Visual Science Informatics

In all the years as executive director, I cannot remember watching a keynote from start to finish. I’m typically handling any number of conference-related questions or issues. For Ira’s keynote, I stayed the entire time. His warmth, humor, and passion engaged the audience members from the first few words. Ira energized the audience with a variety of insightful approaches to being stronger communicators and better business storytellers. Six months later, our members are still talking about him.

Torryn Brazell, CAE, CMPExecutive Director, National Grants Management Association (NGMA)

You saved the day! FEDLINK became the Federal government procurement Executive Agent for over $515M in information products. We could not have earned this role without your coaching and hands-on help with our presentation.

Blane D.United States Federal Government

“We have just one opportunity to present our story, our capabilities, our ‘why us?’” And after her big presentation, Gloria called Ira and told him, “The presentation went very, very, very well! Amara landed the contract.”

Gloria McFarlandCEO, Amara Enterprise

As a non-native English speaker, I had been nervous about public speaking. I was prepared, in control, natural, funny. I had my best presentation in my ‘American’ life! Love you for turning me into a PRO!

Eszter K.Senior Adviser
industries served
improv comedy performances
years in business
cities presented in

Photography Source:  University of Maryland
#chiefstoryteller #communication #training #improvement