Source: iStock
MIKE’S CHALLENGE, CEO, THE CHIEF INFORMATION GROUP
“Identify who we really were. I needed to turn my passion and ideas into a company with a purpose… a company that would be missed.”
THE CHIEF STORYTELLER®’S SOLUTION
- Turned the TCIG team’s passion and ideas into sales-based messages
- Created a compelling elevator pitch / value proposition / Better Tomorrow Message TM
- Developed client engagement tools
- Revised the website content and visuals
- Drafted a Target Relationship Plan (Networking Plan)
- Developed high impact success stories / past performance
- Employed a variety of tools to help Mike accelerate his sales success. Tools include The Great Stories Framework™ for Sales, The Great Stories Framework™ for Success Stories, Story Library, The Great Presentation Framework™, and The Great Elevator Pitch Framework™
RESULTS
TCIG quadrupled annual revenue based on just six months of working with The Chief Storyteller®.
SERVICES & SOLUTIONS PROVIDED
- System of Credibility ™
- Strategic Messaging
- Marketing Communication
- Executive Communication Coach
- Success Stories / Past Performance
- Elevator Pitch / Value Proposition / Better Tomorrow Message TM
- Sales Presentation / Capabilities Presentation
- Social Media – LinkedIn®
- Marketing Communication (e.g., Brochures & Website)
- Relationship Building & Targeted Networking
- Sales Coach / Storytelling for Sales / Sales Playbook