SUE’S CHALLENGE, RPH, CEO, CARRTECH

Simplify her complex technical and medical messages, develop high impact sales materials, hone her public speaking skills, create a compelling presentation investor deck, and attract investors for her innovative and novel medical device.

THE CHIEF STORYTELLER®’S SOLUTION

  • Ira Koretsky worked with Sue and her team to develop a unifying message, her Better Tomorrow MessageTM (BTM) of “Making Healthcare Better”
  • Her BTMTM is used across her sales, marketing, and investor materials
  • For her investor deck, The Chief Storyteller team® developed a compelling story-driven narrative, inspiring founder’s story of why Sue started CarrTech and how she came up with the idea, and powerful visuals for her investor presentation
  • Brought her message to life with an inspiring personal story with an insightful and inspiring business message that now readily connects with her audiences
  • Designed the new presentation investor deck with a engaging approach making delivery easier and more comfortable for Sue

RESULTS — JUST 3 MONTHS LATER

  • Sue has expanded her team successfully, adding board members and advisors
  • CarrTech was accepted into two highly competitive accelerator programs
  • She is now being invited to pitch at events
  • Sue wow’ed over 500 people at GWU. And she emailed The Chief Storyteller team® afterward, “I am happy to say I did a really good job. Thank you for all of your coaching. It really, really, really paid off. You’d be proud of me”
  • Sue is now a high confidence speaker. She won both the Judge’s Award and People’s Choice award based on of her investor presentation
  • Potential investors are asking Sue for meetings, instead of the other way around
  • Sue loves her investor presentation deck

RESULTS — 6 MONTHS LATER

  • Sue was one of five $10,000 winners from a pitch competition
  • An angel group has invested $50,000 in CarrTech

Services & Solutions Provided: