Photograph from Photos.com
BLANE’S CHALLENGE, DIRECTOR, FEDLINK AT THE LIBRARY OF CONGRESS
- Become the Executive Agent for all information products procured in the Federal government, which amounts to over $515M annually
- FEDLINK had just one hour to present its vision and program merits to OMB’s Strategic Sourcing Working Group. OMB’s Group was comprised of senior acquisition leaders from across the government
- This was a defining moment in its 36-year history
- And…it had to be developed and practiced in just two short weeks
THE CHIEF STORYTELLER®’S SOLUTION
- Created a results-driven, audience-centered message, “Buying Knowledge a Better Way”
- Unified the talking points, visuals/imagery, and success stories into a cohesive and compelling presentation
- The presentation now flowed in a logical and compelling manner that was easy to deliver for the FEDLINK team
- Employed a variety of tools to help Blane deliver THE perfect presentation. Tools include The Great Stories Framework™ for Leaders, The Great Stories Framework™ for Data, The Great Stories Framework™ for Success Stories, Story Library, presentation storyboards, and The Great Presentation Framework™.
- Ira Koretsky prepared Blane to answer questions confidently, as the expert he was
RESULTS
- FEDLINK became the Federal government procurement Executive Agent for over $515M in information products
- Blane told Ira, “You saved the day!”
- Mission accomplished
SERVICES & SOLUTIONS PROVIDED
- Public Speaking Coach
- Executive Communication Coach
- Messaging & Positioning
- Success Stories / Past Performance
- Elevator Pitch / Value Proposition / Better Tomorrow MessageTM
- Presentation Design
- Business Storytelling Consulting
- Storytelling Coach