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Monday, August 10, 2015

In LinkedIn, What Kind of Profile Picture Should I have?

Written by  Ira Koretsky

Body Language Non Verbal Communications

As an Army veteran (that's me in the picture many years ago), I'm a member of several military and veteran LinkedIn groups. Recently someone posted a nice article titled, "19 Terrible LinkedIn Mistakes You're Making."

Several of the commenters were adamant in keeping a military-style profile picture. And I "adamantly" disagree.

And this is true of everyone. You should ONLY use a professional photograph - "No spouses, no friends, no boats, no dogs..."

Here's the comment I left.

 "If you are using LinkedIn to transition out of the service, then you really should have a corporate-style photograph. No spouses, no friends, no boats, no dogs…just a professional head-shot.

Are you wearing your A's or BDU's to your corporate office? No. I live and work in the Washington, DC area -- No matter where you are, there is a government agency or military office. We are very used to seeing people in and out of uniform, especially reservists. This is not an issue of pride or identity in regard to the uniform.

I’m a very proud vet and proud of those before me, serving now, and future. I want you to have the very best advantage you can when transitioning. You only have one chance for a first impression. Having helped hundreds of veterans from all services with their career transitions and LinkedIn profiles, I know people are hiring you for the future, based on your past (same is true for everyone).

They need to see you are ready for corporate/association/government life. And the picture is the first…the first element in LinkedIn someone will see. LinkedIn is not a resume…it is your representation of what image you want to present. It should be all about your accomplishments.

Since you are being hired based on your military experiences, put "Army Veteran" in your professional headline. If you really want to showcase your service accomplishments with pictures, create a PDF or PowerPoint and upload it to SlideShare for free and provide a link to prospective employers. [I’d be happy to share with anyone several career articles on resumes, answering “tell me about yourself,” and LinkedIn. Also be happy to review any current service member or vet’s LinkedIn profile]"

Ira Koretsky

Ira Koretsky

Ira Koretsky is the president of The Chief Storyteller®, a boutique marketing and sales consulting firm. He has delighted audiences around the world helping them achieve better business outcomes and accelerate their revenue with highly effective written, spoken, and social media communications. With over 25 years of experience, he is a sought-after global speaker, columnist, consultant, and executive coach. Twitter @chiefstorytellr   youtube.com/user/IraKoretskySpeaker

Website: www.TheChiefStoryteller.com E-mail: This e-mail address is being protected from spambots. You need JavaScript enabled to view it

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